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Search Engine Marketing

Keyword Research

To create the most potent search engine optimisation campaign, we first run our SEO audit with each point manually checked. Running concurrently to this audit, we will be identifying keywords and key phrases (along with search volume), and looking through Google Analytics data to thoroughly identify the existing and potential search audience.

Content Optimization

A website may require on-site technical work that includes better title tags and meta data, as well as image optimisation, caching to help with page speed, and the minification of code such as CSS, HTML and JavaScript. A site may need whole pages rewritten or the addition of new pages full of long-form content that answers visitor queries and search intent.

Competitive Analysis

If we haven’t already done so at proposal stage, we will run a competitor audit, which compares the current site statistics (such as number of links, amount of pages indexed, domain authority) to the competition. Search competition usually comes in two forms – the competitors that rank well in Google searches for the keywords that you wish to rank for, and the competitors that you compete with in other sales channels.

Link Building

One of the biggest rewards in gaining an increased number of links pointing to your site is gaining Google’s trust. By earning/getting links from relevant and/or high in authority websites, Google will see the trust other sites have given to your site and will start to trust it themselves.

Competitor Keyword Research
WE MAKE YOUR SITE BETTER

Competitor Keyword Research

What is Search Engine Marketing? Good question. Ensuring an excellent technical SEO profile is not the only way for a website to rank well in Google, Yahoo, Bing, and other search engines. But it can form the bedrock of a successful search engine marketing campaign, allowing site architecture, content, and offsite marketing tactics such as inbound links and social media signals to work much better.

WE MAKE YOUR SITE BETTER

Engage User, Improve ROI

We analyse KPIs and ROIs to ensure you’re gaining traffic, organically rank well, and see real SEO results. Whether content marketing, search marketing, link building, or social advertising is key to your online success, we will have recorded each and every action that we have made, so that there is an identifiable log of actions that create success, alongside our monthly reports which report upon ranking and visitor improvements.

 

What are you waiting for? Get your free SEO analysis today!

Engage User
22
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YEARS OF EXPERIENCE

10
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PROFESSIONAL EXPERTS

662
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SUCCESSFUL PROJECTS

512
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SATISFIED CUSTOMERS

WE MAKE YOUR SITE BETTER

Case Studies